The trade PR workforce of Laura Burgess and Ashley Burgess Gall will current “Maximizing Your Firearms Dealership: Turning Your Contact Checklist into Clients via Efficient E mail Advertising” on Wednesday, Jan. 22, 2025, at 4 pm.
Saint Augustine, Fla. (January 2025) – Laura Burgess Advertising (LBM), public relations and advertising communications for the regulation enforcement, public security, army, outside, taking pictures sports activities, looking, and forensic communities, is happy to announce founder Laura Burgess, and newly appointed president, Ashley Burgess Gall, will likely be presenting a SHOT College course on Wednesday, Jan. 22, 4 – 5 pm within the Murano Ballroom, Degree 3 (SSU12). The one-hour course, “Maximizing Your Firearms Dealership: Turning Your Contact Checklist into Clients via Efficient E mail Advertising” will present attendees with important info on:
- Why E mail Advertising Works
- Selecting the Proper Platform on your wants and enterprise
- Constructing you Database
- E mail Advertising Finest Practices
- Publication Creation Solutions
- From Result in Loyal Buyer
By the top of the session, attendees will go dwelling with actionable methods that may be carried out instantly to develop their dealerships.
LBM was based in 2003 to satisfy a rising want for public relations and advertising communications for small to medium-sized firms throughout the regulation enforcement, tactical, army, taking pictures sports activities, outside, boating, and leisure fishing markets. With over 40 mixed years of expertise in advertising, company administration, and public relations, LBM has helped firms construct higher model consciousness to the media and their clients via conventional and digital media strategies.
Founder Laura Burgess began within the firearms trade as a warehouse temp at a brand new firm known as SIGARMS, situated in Exeter, New Hampshire, in 1991. She was named the primary girl supervisor on the firm in 1993 and in 1994 moved to a administration place in advertising. By 2001, she had attained the place of director of company communications and led all advertising, collateral, promoting, and occasions. In 2003, she left the corporate to start out her personal public relations firm centered on offering private service within the rising tactical market.
Ashley Burgess Gall, President, rounds out the workforce bringing her years of expertise in social media, digital media, and occasions. She is HootSuite licensed of their social media platforms and authorized in Social Media Advertising. Gall helps shoppers handle the ever-evolving social media world by offering administration, technique, and administration on consumer’s social media platforms. She additionally manages e mail advertising campaigns, author relations, content material creation, and public relations campaigns.
For over 22 years, LBM has helped shoppers launch firms and merchandise by negotiating the ins and outs of our sporting and private protection trade via confirmed expertise, ability units, and trade connections. LBM affords quite a lot of applications that promote their buyer’s manufacturers via a large number of confirmed platforms together with press releases, author relations, editorial protection, social media, promoting technique and planning, e mail advertising, and content material writing and administration.
Attendees on this and different academic alternatives can enroll throughout the SHOT Present registration course of, or add classes anytime to your registration. Seats will likely be restricted. Enroll early to get your spot! Enrollment Charges Per Session: $40 NSSF Members | $75 Non-Members. Register for the 2025 Shot Present right here!
For extra info on the SHOT College and its programs for attending retailers, go to: https://shotshow.org/shot-university/
Learn the way Laura Burgess Advertising will help your organization get observed at www.lauraburgess.com, or go to us on Fb, Instagram, LinkedIn, or Twitter to see what our shoppers are as much as.
About Laura Burgess Advertising:
Laura Burgess Advertising supplies public relations and advertising communications to firms inside regulation enforcement, public security, army, outside, taking pictures sports activities, looking, and forensic communities. Laura Burgess, an trade veteran, and Ashley Gall have over 40 years of mixed expertise in PR, advertising, social media, and content material improvement. Laura Burgess Advertising’s present consumer checklist consists of Adept Armor, Massive Horn Armory, Bodi.Me, Caracal USA®, Cimarron Firearms Firm, GALLS®, Hydra Weaponry, Masterpiece Arms, Shell Shock Applied sciences, Tasmanian Tiger®, and U.S. Patriot. Laura Burgess Advertising is headquartered in Saint Augustine, Florida.
