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Over the following yr, we’ll be celebrating innovation and excellence in gymnastics, offered by OZONE Leotards.
OZONE is now a worldwide firm! Their top-quality merchandise are excellent for gymnasts at each stage.
Go to ozoneleos.com or e mail worldwide@ozoneleos.com for extra data!
This month, we chatted with OZONE’s Vice President of Design, Lea Brown.
Inform us a bit about your background and your position at OZONE…
I’ve been with OZONE because the firm began in 2011. I graduated from faculty with a graphic design diploma and have all the time been concerned in gymnastics. I began on the age of three and competed all through stage 10 and into faculty. After faculty, I began teaching and cherished designing the workforce leotards. So, when OZONE got here to life, I used to be in a position to mix my love for gymnastics with my love for design. It was a dream come true! I at the moment am the VP of Design and likewise a gross sales advisor for our high-profile gyms. Serving to gyms create their leotards for his or her groups, USA Championships, and the Olympic video games is such an honor. I like serving to folks convey their imaginative and prescient to life for his or her athletes.
What are a number of the sources of your design inspiration?
Now we have such a tremendous group of designers on our workforce. We’re all consistently pulling concepts from attire, bathing fits, ice skating uniforms, clothes, even wallpaper! Anytime we see one thing we like we all the time ship photos to one another. We even have some fairly superb clients that come to us with precisely what they need. We obtain photos of a number of concepts and mix them into one superb idea sketch. It really is so enjoyable to observe all of it come to collectively.
What are a number of the tendencies which were sizzling for this present season?
One present sizzling development this yr is daring shade leotards with the same-colored rhinestones. Final yr Pacific Reign did an all-blue leotard with blue stones, and it was unimaginable. That leotard is referenced continuously as in inspiration piece. One other factor that’s on development is designs utilizing geometric strains versus swirls. Swirls had been extremely popular up to now, however all the pieces appears to be shifting away from that and to straight strains. We all the time attempt to keep forward of the curve and produce the following cutting-edge concept to the market as a substitute of following what everybody else is doing.
The previous few years, the design of the again of leotards has actually developed as effectively. Speak a bit about that…
The again design is one thing that we actually give attention to . You may utterly change up the look of the leotard with the identical artwork and stones, however a unique again. Final yr we launched a zipper again and other people have had an enormous curiosity in it. We weren’t certain how the market would take to it, however attributable to so many individuals inquiring about it we added a brand new sample with it this yr. Our purpose yearly is to introduce 4-5 new again patterns to offer our clients a novel selection.
You’ve got an unique crystal. How is it distinctive and completely different?
The OZONE rhinestone is thought worldwide. OZONE has a premium unique stone that has an unimaginable quantity of sparkle, and one of the best half about this stone is the value level which is equally as spectacular. We’re in a position to put twice as many – if not thrice extra – stones on our leotards for a similar value as different corporations. Should you haven’t seen this stone in particular person, try our web site at ozoneleos.com for a video displaying our leotards in motion!
When working with membership homeowners, what’s the course of like combining their concepts and inspiration into designs?
Actually, that is one among my favourite components of my job! Generally clients come to us with none concepts; they simply need us to ship them some proofs mocked up of their colours. At different instances they know precisely what they need and can ship over inspiration concepts. Both means we’ve got a tremendous workforce of gross sales advisors and designers that create precisely what the shopper is in search of.
OZONE outfits the Brazilian Nationwide Group. What’s that course of like and the way does the method movement while you work with worldwide purchasers versus these in the US?
Working with Brazil is such an honor and truthfully so enjoyable! They’re such good folks and have a really distinct model. They’re very energetic within the design course of and can ship a number of sketches or photographs of inspiration to us. We are going to trip on design for months earlier than we nail down the proper leotards for them to showcase. I can’t watch for the world to see their Olympic leotards in Paris. I consider they’re one of the best assortment Brazil has worn but! Fortunately, the design course of for worldwide and home actually runs by way of the identical steps. With expertise being as superior as it’s at this time, we’re in a position to name, textual content, and video chat to make sure we’re all the time on observe with their imaginative and prescient.
Domestically, you all have additionally outfitted quite a lot of NCAA packages. How has that been and what’s that course of like working with collegiate coaches?
Working with faculty coaches is way completely different than working with membership gymnastics. More often than not the universities want a number of new leotards every season the place a membership solely wants one. We usually design for them in units of 3-4 customized leotards to ensure they’re all completely different. We additionally will do a design name with them which is a reside name the place the shopper can see the artist designing on their pc. They’ll see them add every sample piece, change colours, and transfer rhinestones! That means if they need one thing modified, they’ll see it in actual time. It’s a actually cool course of to observe.
You’re a part of a gymnastics household your self – how does that have an effect on your method to design?
Sure! My 9 yr previous daughter is a aggressive gymnast and he or she additionally loves to attract and design. She is all the time bringing me new concepts that she and her pals give you. I feel being round that age group in addition to being within the gymnasium and at meets is essential so that you’re all the time listening and seeing what youngsters are into. Tendencies and vogue change so rapidly, and gymnastics tends to all the time have its personal development that’s natural to its neighborhood. If you’re not utterly concerned within the sport it is vitally onerous to know which design route to pivot in direction of subsequent.
What are a number of the design tendencies on the horizon for this subsequent season?
Effectively, that could be a secret we cannot inform, however I can promise you received’t be upset!
For a membership proprietor or coach considering discovering out extra about OZONE, how do they get began?
Go to our web site to see our superb catalog that simply dropped! Additionally, we’ve got a “discover my advisor” hyperlink on the backside of the homepage that can information you to your private advisor in your territory. It is possible for you to to name, textual content, or e mail them personally to get your designs began.
Worldwide clients can contact worldwide@ozoneleos.com for extra data!
