Right this moment marks Nationwide Sun shades Day—and sure, it’s “a factor.” Offered yearly on June 27 by the Imaginative and prescient Council, the day’s message is targeted on elevating the visibility of sun shades, which may defend your eyes from the solar’s highly effective UV rays whereas additionally offering vogue and sports activities advantages.
This yr, the marketing campaign is spotlighting sports activities sun shades, inspiring out of doors lovers to gear up with shades earlier than taking part of their favourite actions. Hobie® Eyewear believes this message is true on level. To assist promote the significance of carrying eye safety whereas fishing or taking part in nearly any out of doors exercise, the corporate not too long ago donated 65 pairs of Hobie® Eyewear floating sun shades, plus further Hobie® Eyewear swag, for all contributors at a current BassmastHER workshop, a program aiming to encourage fishing confidence, present a assist system, and function a conduit for creating lifetime friendships inside the feminine angling group.
“Along with supporting the message of Nationwide Sun shades Day, we’re proud to assist the tutorial efforts of BassmastHER workshops empowering girls on the planet of fishing,” says Dylan Coates, Hobie® Eyewear’s advertising and marketing supervisor. “By donating floating polarized sun shades to all contributors, we purpose to focus on the significance of eye security and safety. Polarized lenses improve visibility, scale back glare on the water, and supply essential safety towards the solar’s dangerous UV rays. Hobie® Eyewear is dedicated to equipping girls with the data and instruments they want for a secure and profitable fishing expertise.”
Kristine Fischer, one of many nation’s high opponents on the kayak bass fishing circuit and a BassmastHER teacher, stated she was thrilled when Hobie® Eyewear reached out to see how they might assist this system. “Hobie® Eyewear was actually excited to supply their assist and get entangled,” she stated. “It’s vital to me that my companions and sponsors assist not solely me but in addition efforts I’m most captivated with – that’s girls’s fishing and opening up the game for females to take part at each degree. I’m proud to be a Hobie® Eyewear ambassador, realizing they provide a lot again to not solely the kayak fishing group however to girls’s fishing normally.”
As Nationwide Sun shades Day highlights the significance of eye safety, Hobie® Eyewear proudly stands on the forefront of this important marketing campaign. By donating 65 pairs of polarized sun shades to the BassmastHER workshop, Hobie® Eyewear emphasizes the vital want for UV safety and empowers girls anglers to pursue their ardour with confidence and security. This collaboration highlights the corporate’s unwavering dedication to supporting the feminine angling group and selling the advantages of high-quality eyewear. With a shared imaginative and prescient of fostering inclusivity and training in out of doors sports activities, Hobie® Eyewear and BassmastHER proceed to encourage and equip girls to embrace the good outside, one pair of sun shades at a time.
Because the unique licensee for Hobie® Eyewear, Eyeking LLC stands as a multi-generational, award-winning design agency devoted to crafting and delivering distinctive eyewear globally. Specializing in personal label and licensed eyewear, Eyeking LLC fosters the evolution of Hobie® Eyewear, a model impressed by the legendary waterman Hobie Alter. This sun shades assortment is tailor-made for out of doors fans, water sports activities athletes, and people captivated with journey. Since 1982, our intensive line of efficiency polarized sun shades has constantly upheld a legacy of cutting-edge imaginative and prescient expertise and design targeted on enhancing efficiency. Dedicated to excellence and pushed by a shared love for enriching out of doors experiences, Eyeking LLC and Hobie® Eyewear collectively form the way forward for efficiency eyewear. Discover the gathering at www.eyeking.com or www.hobieeyewear.com for extra info.
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