Bryson DeChambeau’s YouTube video with former President Donald Trump has garnered greater than seven million views in roughly two days.
The numbers have skyrocketed because it dropped on his channel on Tuesday, with the ‘Breaking 50’ episode garnering over three million views in 12 hours. Clearly, the previous President—and the reigning U.S. Open champion—have some affect.
However on Thursday, earlier than LIV Golf’s occasion in the UK, DeChambeau made it clear that his resolution to ask was not about politics.
“It’s an honor to play with anyone of that kind of affect, irrespective of who it’s on any political facet. Once more, this complete content material piece, it’s a content material creation piece, was about delivering some distinctive, totally different content material on YouTube. We wished to showcase the golf talents of any influential individual, and he was positively up on a listing that I wished to showcase,” DeChambeau defined.
“We have been capable of name out and ask him to play, and he stated, ‘Yeah, completely.’ They’re greater than keen to do one thing for charity. I wished to make it about charity and the Wounded Warrior Mission. I’ve completed lots for them previously, and it was improbable to see that he was keen to assist it and anyone that wishes to assist their charity.”
DeChambeau wished to boost cash for America’s veterans whereas creating thrilling content material that stood out within the extremely convoluted and overdriven digital house.
However the LIV Golf star made it clear that partisanship didn’t issue into his resolution to ask the previous President. He reached out to the opposite facet, too, and he’s keen to incorporate individuals from all walks of life on his channel.
“Whether or not it’s Obama or anybody else on that facet, I’m greater than keen to play with them. I’ve no points in any respect,” DeChambeau defined.
The factor about golf is that we will make the most of golf extra to carry everybody collectively in a cool means. I feel that’s the imaginative and prescient of the worldwide recreation of golf. Inspiring a youthful technology is big for me, and that’s why I feel this YouTube house is so cool as a result of it actually exhibits everybody’s true facet. That’s what I’m attempting to perform, and it’s positively helped me in that regard. I can’t wait to hopefully do it with others.”
YouTube Golf has soared in recognition over the previous couple of years, particularly on the heels of the COVID-19 pandemic, a time that gave content material creators loads of alternatives to develop their audiences. DeChambeau has taken benefit of that, however he’s additionally conscious of YouTube’s affect on youthful generations. Hundreds of thousands of Gen Z people watch their favourite YouTube channels each day, usually spending hours on the location browsing movies. Gone are the times of community tv and early Saturday morning cartoons.
“Politicians are divisive figures for certain, and I respect and perceive that,” DeChambeau stated.
“I feel exhibiting the content material facet of it, creating content material, was crucial factor we have been attempting to perform there, and elevating some huge cash for charity. These two issues mixed, that’s the place we have been targeted on. That’s the place we have been primarily targeted on, attempting to take the politics all out of it and simply going, let’s create some wonderful enjoyable content material for individuals to see some cool, enjoyable, entertaining photographs.”
Jack Milko is a golf workers author for SB Nation’s Taking part in By way of. Remember to take a look at @_PlayingThrough for extra golf protection. You’ll be able to observe him on Twitter @jack_milko as properly.
