It was 40 years in the past that the Prado badge first appeared on the light-duty Land Cruiser, however the badge by no means made it to the North American market. For 2025, the U.S. Land Cruiser is the world market Prado, the primary time the Prado platform has had a Toyota badge on this continent — because it’s had the Lexus GX badge right here.
Arctic Vans has taken the LC 250/Prado and has been capable of match it with huge 37-inch tires with no huge suspension carry, with OEM ranges of match and end high quality. This new construct is known as the AT37.
Arctic Vans
Arctic Vans Worldwide is well-known the world over for creating huge balloon-tire variations of vans and SUVs, which have traversed probably the most distant and harsh terrains on the planet. It’s particularly well-known for tackling the polar areas. The corporate has constructed over 20,000 automobiles to this point, which it says are “cool and succesful over all terrains.”
Lots of the most well-known Arctic Vans are Toyota-based. What you won’t know is that the corporate originated as a particular automobiles division inside Toyota Iceland in 1990.
The Toyota Land Cruiser 250 AT37 construct was developed between Arctic Vans Worldwide in Iceland and its U.Okay. divisions, along with Toyota Africa distributor CFAO. This group leveraged the U.Okay.’s Motorsport Valley, which is the worldwide heart for motorsport — suppose F1 and WRC staff headquarters.
Land Cruiser 250 AT37
Utilizing its OEM-build high quality and expedition journey expertise, together with the Motorsport Valley tech, Arctic Vans was capable of construct an SUV that mixes high quality on-road manners, massive clearance, tough terrain consolation, and what the corporate calls “tracked automobile functionality” in mushy terrain — snow, sand, and dust.
There is no such thing as a denying that this big-tired Land Cruiser has a great deal of perspective.
Huge Tires, Low Suspension
Huge 37-inch BFGoodrich A/T T/A KO3 or M/T T/A KM3 tires are fitted beneath the AT37. That massive rubber is wrapped round custom-forged alloy wheels. The wheels provide a dual-valve design, which Arctic Truck says presents “larger flexibility to observe and modulate tire pressures.”
With a view to match the large tires, a {custom} suspension system was developed by R53 Suspension — a Dakar-winning specialist. Amazingly, this suspension solely provides about 1.5 inches (40mm) of carry. This two-way adjustable suspension included larger-diameter monotube shocks, {custom} springs, and hydraulic bumps.
Extra Than Meets the Eye
The body, physique, and drivetrain have additionally been modified to accommodate these massive tires whereas protecting a low heart of gravity. The setup offers extra clearance, a wider observe width, and an prolonged wheelbase. This mix offers final stability and luxury throughout nearly any terrain.
The widebody fender flares additionally incorporate a tire strain information/central tire inflation system connection recess in any respect 4 corners of the automobile. In addition to the flares, {custom} mudguards assist preserve the stone chips within the paint at bay. The flares and flaps are built-in with {custom} facet steps to make getting out and in of the automobile simple.
Arctic Vans styling is discovered all through the construct. The AT37 has black and lava badging throughout and inside. It additionally has a novel gear selector, sprint trims, sill plates, and flooring mats.
Land Cruiser 250 AT37 Specs
- In depth Arctic Vans reengineering to border, physique, bodywork, and extra
- 10-piece Arctic Vans widebody bundle, with recessed AT tire strain element (physique shade & textured black)
- 17×10 Arctic Vans Heritage twin valve cast alloy wheels (satin black)
- 37” (37×12.50 R17) BFG A/T KO3 or M/T KM3 tires
- Arctic Vans / R53 two-way adjustable efficiency suspension system
- Wider observe and prolonged wheelbase (rear axle relocation)
- Arctic Vans and Toyota speedometer, TPMS and TSS recalibration
- Prolonged-profile Arctic Vans aluminum and high-grip rubberized facet steps
- Arctic Vans 2” rear multifunction receiver hitch
- Arctic Vans off-road mudguards, entrance and rear
- Arctic Vans premium inside carpet mats (black & lava)
- Distinctive Arctic Vans AT37 black & lava badging and detailing bundle (fender flares, doorways, facet steps, tailgate, wheels, mudguards, gear selector, sprint binnacle, sill plates, inside mats, receiver cowl)
- Arctic Vans locking wheel nuts
- Arctic Vans torque wrench
- Distinctive Arctic Vans Land Cruiser 250 / Prado AT37 Certificates of Authenticity
Arctic Vans Land Cruiser 250 AT37: Availability & Pricing
The AT37 upgrades can be found throughout all variations of the LC 250. Whereas no worth has been formally introduced, we estimate the upgrades to value about $25K. It’s not low-cost, however nothing about this construct is low high quality or poorly thought out. Whereas not for everybody, that is a powerful upfit choice for the brand new Land Cruiser that may flip a number of heads and will provide a powerful trip on a variety of terrain.
The Arctic Vans Land Cruiser 250 AT37 shall be obtainable within the spring, direct from Arctic Vans North America.
