After Gretchen Walsh was the dominant social media pressure of Crew USA on the US Olympic Swimming Trials, pulling in 20,000 new followers, it was her butterfly cohort Torri Huske who dominated the rising-stardom on the Paris 2024 Olympic Video games amongst American swimmers.
Huske, who led all American swimmers with 5 Olympic medals, received the 100 fly over Walsh in Paris, picked up a silver within the 100 free, and received three relay medals – together with because the hero leg of a minimum of two of these. That mixed success, and the ample airtime that went with it, resulted in her selecting up over 77,000 new followers on Instagram, a rise of 237% versus her pre-Olympic quantity.
She was certainly one of 5 American swimmers who a minimum of doubled their followings on the Olympics – together with Gretchen Walsh, who once more had an enormous bounce from 50,100 to 104,000. Others who greater than doubled their followers included Anna Peplowski, Chris Guiliano, and Luke Hobson.
Whereas Peplowski’s publicity within the pool as a relay-only prelims swimmer was pretty restricted, she put out a variety of inventive and entertaining content material on social media to develop her following. She did particularly effectively on TikTok, the place a number of movies received hundreds of thousands of views.
The largest gainers by uncooked numbers had been the swimmers who entered the Video games with essentially the most followers, and who based mostly on previous Olympic outcomes received a lot of the NBC love. Katie Ledecky grew her following from 633,000 to 909,000, whereas on the boys’s facet, Caeleb Dressel went from 647,000 to 734,000.
Swimmers had been extra lively in constructing their manufacturers on TikTok through the Olympics than they often have been (most Crew USA swimmers will not be lively on public TikToks). That’s very true for the ladies’s workforce. For instance, Regan Smith now has 54,200 followers on the platform, Kate Douglass has 16,200, Abbey Weitzeil has 30,700, Torri Huske has 10,700, Anna Peplowski has 38,200 and Gretchen Walsh has 20,300.
Ladies’s Crew
| Swimmer | Instagram followers Pre-Video games | Instagram followers Submit-Video games | Complete Enhance | Proportion Enhance | Particular person Medals Received | ||
| Torri Huske | @torri_huske | 32,600 | 110,000 | 77,400 | 237.4% | 2 | 3 |
| Anna Peplowski | @anna_peplowski | 3,685 | 8,963 | 5,278 | 143.2% | 0 | 1 |
| Gretchen Walsh | @gretchwalsh2 | 50,100 | 104,000 | 53,900 | 107.6% | 1 | 3 |
| Katharine Berkoff | @katharineberkoff | 6,734 | 13,000 | 6,266 | 93.1% | 1 | 1 |
| Alex Walsh | @alexwalsh7 | 61,700 | 118,000 | 56,300 | 91.2% | 0 | 0 |
| Kate Douglass | @kaatedouglass | 54,800 | 102,000 | 47,200 | 86.1% | 2 | 2 |
| Claire Weinstein | @claire_weinstein | 8,470 | 14,900 | 6,430 | 75.9% | 0 | 1 |
| Alex Shackell | @alexandrathebeast | 8,629 | 15,000 | 6,371 | 73.8% | 0 | 2 |
| Paige Madden | @paigemadden1 | 16,800 | 27,500 | 10,700 | 63.7% | 1 | 1 |
| Erin Gemmell | @eringemmelll | 4,017 | 6,533 | 2,516 | 62.6% | 0 | 1 |
| Emma Weber | @emmalweber_ | 4,448 | 7,072 | 2,624 | 59.0% | 0 | 1 |
| Katie Ledecky | @katieledecky | 633,000 | 909,000 | 276,000 | 43.6% | 3 | 1 |
| Katie Grimes | @_katie.grimes_ | 36,700 | 49,800 | 13,100 | 35.7% | 0 | 1 |
| Regan Smith | @regansmith4 | 106,000 | 140,000 | 34,000 | 32.1% | 3 | 2 |
| Emma Weyant | @emmaweyant | 48,300 | 58,700 | 10,400 | 21.5% | 1 | 0 |
| Phoebe Bacon | @baconswims | 13,200 | 16,000 | 2,800 | 21.2% | 0 | 0 |
| Abbey Weitzeil | @abbeyweitzeil | 30,700 | 35,000 | 4,300 | 14.0% | 0 | 2 |
| Lilly King | @_king_lil | 144,000 | 153,000 | 9,000 | 6.3% | 0 | 1 |
| Erika Connolly | @ericajadebrown | 22,600 | 23,800 | 1,200 | 5.3% | 0 | 1 |
| Simone Manuel | @swimone | 241,000 | 251,000 | 10,000 | 4.1% | 0 | 2 |
| Complete | 1,527,483 | 2,163,268 | 635,785 | 41.6% | |||
| Common | 76,374 | 108,163 | 31,789 |
Males’s Crew
| Swimmer | Instagram followers |
Instagram followers Pre-Video games |
Complete Enhance | Proportion Enhance | Particular person Medals Received | ||
| Chris Guiliano | @_chrisguiliano | 6,654 | 13,900 | 7,246 | 108.9% | 0 | 2 |
| Luke Hobson | @luke_.hobson | 3,635 | 7,416 | 3,781 | 104.0% | 1 | 1 |
| Jack Alexy | @jackalxy | 11,600 | 21,800 | 10,200 | 87.9% | 0 | 2 |
| Bobby Finke | @robert_finke | 52,600 | 94,600 | 42,000 | 79.8% | 2 | 0 |
| Nic Fink | @finknic | 25,600 | 42,700 | 17,100 | 66.8% | 1 | 2 |
| Keaton Jones | @keatonjones_swim | 2,163 | 3,321 | 1,158 | 53.5% | 0 | 0 |
| Hunter Armstrong | @hunterarmstrong_ | 18,700 | 28,400 | 9,700 | 51.9% | 0 | 2 |
| Charlie Swanson | @cswanson16 | 2,461 | 3,718 | 1,257 | 51.1% | 0 | 2 |
| Matt King | @matt_king445 | 3,298 | 4,968 | 1,670 | 50.6% | 0 | 1 |
| Carson Foster | @carson24foster | 37,100 | 50,600 | 13,500 | 36.4% | 1 | 1 |
| Aaron Shackell | @aaron_shackell | 6,908 | 8,905 | 1,997 | 28.9% | 0 | 0 |
| Luke Whitlock | @luke.whitlock_ | 2,366 | 2,870 | 504 | 21.3% | 0 | 0 |
| Kieran Smith | @kieransmith | 18,700 | 22,400 | 3,700 | 19.8% | 0 | 1 |
| Josh Matheny | @josh_matheny | 3,655 | 4,341 | 686 | 18.8% | 0 | 0 |
| Thomas Heilman | @thomas_heilman_ | 19,500 | 23,100 | 3,600 | 18.5% | 0 | 1 |
| Ryan Murphy | @ryan_f_murphy | 200,000 | 236,000 | 36,000 | 18.0% | 1 | 2 |
| Drew Kibler | @drew_kibler | 25,000 | 29,300 | 4,300 | 17.2% | 0 | 1 |
| Caeleb Dressel | @caelebdressel | 647,000 | 734,000 | 87,000 | 13.4% | 0 | 3 |
| David Johnston | @davidjohnston14 | 5,789 | 6,452 | 663 | 11.5% | 0 | 1 |
| Ryan Held | @heldilox | 22,700 | 25,100 | 2,400 | 10.6% | 0 | 1 |
| Shaine Casas | @shaine_casas | 31,800 | 35,100 | 3,300 | 10.4% | 0 | 1 |
| Luca Urlando | @lucaurlando | 9,125 | 10,000 | 875 | 9.6% | 0 | 0 |
| Matt Fallon | @mattf196 | 6,017 | 6,569 | 552 | 9.2% | 0 | 0 |
| Brooks Curry | @brooks_010 | 7,975 | 8,557 | 582 | 7.3% | 0 | 1 |
| Blake Pieroni | @blakepieroni | 32,200 | 34,100 | 1,900 | 5.9% | 0 | 1 |
| Chase Kalisz | @chasekalisz | 76,600 | 77,300 | 700 | 0.9% | 0 | 0 |
| 1,279,146 | 1,535,517 | 256,371 | 20.0% | 20 | 52 | ||
| 91,885 | 124,380 | 32,494 |
Solely Open Water Swimmers
